RFU choose WebTicketManager’s WTM360 for world attraction

Whilst the RFU have worked with WebTicketManager previously using their Electronic Point of Sale (EPoS) solution, after opening the new Museum earlier this year they needed to take a wider look at the online ticketing market as there have been many new developments across the industry.

The RFU had several specific requirements to ensure the new venue can maximise sales and reach every available visitor nationally and internationally. They were looking for improved functionality, including Group Bookings, Social Media, Vouchers, Affiliate sales, Validation and Reporting.

The RFU team were particularly impressed by the WTM360 and BON functionality. This unique marketing tool can help WRM connect to other attractions, such as Kew Gardens and more than a dozen other neighbouring attractions.

In addition, the new Group Bookings module, to be launched in the autumn, fulfils current requirements, is future-proofed and, like BON, has unique properties that support direct group bookings as well as, importantly, bookings through 3rd party agents offering increased reach to the rapidly growing international and national agency bookings market. Up until now, this type of booking was a labour-intensive, manual, phone-based service. WTM360 aims to speed up this process, reduce errors, save on staff time (and costs) by delivering a slick solution not just to the WRM, but to agents, coach companies, schools, Group Bookings coordinators and anyone else with the responsibility of organising group trips to this famous attraction.